2011 Electronic Industry Design Trend

The chip industry will continue to grow, with the largest increase in demand from the communications sector, especially from mobile phones to portable medical devices, factory floor machines, and even space satellites that need to send and receive data to and from the Earth. In addition, we see an increase in demand for renewable energy, portable medical equipment, and other industrial applications.

Any technology designed to improve efficiency and system reliability will have the greatest impact. In today's world, anything that people do needs some form of electrical energy, whether wired or wireless. Therefore, power consumption is always critical in any situation, whether it is a lot of power consumption and need to improve efficiency, or because of the need for portable devices and longer battery life. In both cases, devices that sense and control data or activity must always be on and working properly. There is no doubt that these devices must be very reliable.

This year, the industry has the following clear and clear design trends:

“Power is always critical”: The demand for smart, low-power devices in advanced portable devices has grown rapidly. In addition, the trend toward energy conservation through renewable energy and other alternative resources has gradually opened up new markets.

"Security is not to compromise": At present, customers need anti-tampering capabilities to achieve IP protection. In addition, as devices and terminal devices are interconnected wirelessly, data security needs to be deployed to prohibit unauthorized remote access and data tampering/destruction.

"Reliability is of utmost importance": The main driving force behind this is the rapid development of the "always operational, always correct" connection. Our products provide unmatched reliability for system-critical applications. Today, the geometry of some structures is getting smaller and smaller, with unpredictable single event upsets caused by alpha particles and neutrons, which can cause single-bit data to be destroyed instantaneously. Firmware errors can cause system-level functional errors that are unacceptable to applications that deal with mission-critical or life-critical tasks.

As a manufacturer dedicated to solving the most critical system challenges in the aerospace, defense, industrial, communications, and medical markets, Microsemi is fully prepared to meet these challenges. We believe that the acquisition of AIT in November 2010 will bring important synergies to our customers. Our flash FPGA products provide a high level of security, unmatched reliability, and other competing products that are difficult to match. The merged Microsemi America will provide the industry's most extensive product portfolio to achieve the company's goals of achieving intelligence, security, and interconnecting the world.

Looking forward to 2011, with Microsemi's successful acquisition of Aite Inc. in November 2010 (now Microsemi's SoC product division), we look forward to expanding our existing customers' market share and entering new markets with high growth. , providing us with capabilities that we did not have as a pure FPGA vendor. The merged Microsemi now offers a comprehensive line of high-tech products that enable smart, secure, and connected worlds, including high-performance analog devices, mixed-signal integrated circuits, FPGAs and customizable system-on-chip (SoC), and The complete subsystem can solve the most critical system problems.

Speaker: Jay Legenhausen

Marketing Senior Vice President, MGO SEMI SoC Products Division