DisplaySearch shipments and forecast report for the latest quarter show that due to the strong growth in the fourth quarter of 2010, total mobile phone panel shipments reached 1.6 billion in 2010, a growth of 10.8% from the previous year, and total shipments in 2010 reached 128. Billion US dollars, with an annual growth rate of 10.4%, the total revenue of mobile phone panels is expected to grow by 47% in 2011, and by 2012, it will grow by 19%, with a scale of USD 22.4 billion.
In addition, the average price of mobile phone panels remained at US$7.9 in 2010, maintaining the level of 2009, resulting in a significant increase in total revenue. DisplaySearch also pointed out that due to the growing demand in emerging markets and the tendency of users to use smart phones, the demand for mobile phone panels in the market is facing high standards, including requirements for panel size, resolution and technology.
According to Xie Zhongli, a senior analyst at DisplaySearch, “With the continuous growth of emerging markets and the transition of smart phones, the mobile phone market will continue to grow; at the same time, it will increase the demand for high-end products, including the size, resolution and technology of mobile phone displays. And so on." The agency estimates that mobile phone panel shipments in 2011 will reach 1.8 billion.
The fastest growing category of mobile panel display technology is AMOLED. It is estimated that the market will grow by 191% to 128 million in 2011, and 66% in 2012 to reach 212 million; AMOLED phones Panel shipments for 2011 and 2012 are estimated to reach US$4 billion and US$6.4 billion, respectively.
Revenue and Forecast of Mobile Display from 2008 to 2015, by Technology Category (Unit: Million US Dollars)
The DisplaySearch report also shows that in 2010, a-si TFT LCDs led all mobile phone panel display technologies with a market share of 61.5%, while low temperature polycrystalline silicon (LTPS) TFT LCDs are more competitive in the smart phone application market in 2010. The mobile phone application market reached 316 million units, accounting for 19.5% of the total.
In spite of this, compared to 2009 shipments of 29.98 million units, the growth rate of LTPS panels is still not as good as the a-si panel, which is mainly limited by capacity. DisplaySearch predicts that the LTPS panel will develop towards the larger smartphone market and the production capacity is expected to increase gradually.
In order to compete with the iPhone 4, mobile phone manufacturers have also begun to upgrade the display resolution of high-end models; DisplaySearch pointed out that prior to this, the most common resolution of LTPS panels was qVGA (240 x 320), with a market share of approximately 42.5%. However, in Q4 2010, it quickly dropped to 17.5%, replaced by WVGA, which has become the mainstream technology for smart phone displays since Q2 2010.
By the fourth quarter of 2010, shipments of WVGA (including LCDs and AMOLEDs) and 480×800 panel shipments reached 29 million units, a 26.1% increase over the same period in 2009, while shipments of 480×864 panels were shipped. The volume also reached 11.8 million, an increase of 10.9% over the same period in 2009.
Leading LTPS panel specifications in 2010 include WVGA (480×800 market share 8.6%, 480×864 12%), NHD (640×360, 15.5% market share) used in Nokia touch smartphones , With DVGA used in the iPhone (640×960, 11.6% of market share).
Due to the popularity of the iPhone, DVGA shipments in the fourth quarter of 2010 accounted for 18.5% of the total LTPS panel shipments, with shipments reaching 15.1 million units. Shipments of hVGA (320x480) panels in the third quarter of 2010 fell 36% from the previous quarter, while shipments in the fourth quarter grew by 105.7%.
DisplaySearch pointed out that the above data reflects that WVGA has become the mainstream of high-end smartphone monitor specifications; but the strong growth of hVGA panel in the fourth quarter of 2010 means that panel makers adopt low-cost specifications to maintain overall shipments in 2010. .
In addition, the average price of mobile phone panels remained at US$7.9 in 2010, maintaining the level of 2009, resulting in a significant increase in total revenue. DisplaySearch also pointed out that due to the growing demand in emerging markets and the tendency of users to use smart phones, the demand for mobile phone panels in the market is facing high standards, including requirements for panel size, resolution and technology.
According to Xie Zhongli, a senior analyst at DisplaySearch, “With the continuous growth of emerging markets and the transition of smart phones, the mobile phone market will continue to grow; at the same time, it will increase the demand for high-end products, including the size, resolution and technology of mobile phone displays. And so on." The agency estimates that mobile phone panel shipments in 2011 will reach 1.8 billion.
The fastest growing category of mobile panel display technology is AMOLED. It is estimated that the market will grow by 191% to 128 million in 2011, and 66% in 2012 to reach 212 million; AMOLED phones Panel shipments for 2011 and 2012 are estimated to reach US$4 billion and US$6.4 billion, respectively.
Revenue and Forecast of Mobile Display from 2008 to 2015, by Technology Category (Unit: Million US Dollars)
The DisplaySearch report also shows that in 2010, a-si TFT LCDs led all mobile phone panel display technologies with a market share of 61.5%, while low temperature polycrystalline silicon (LTPS) TFT LCDs are more competitive in the smart phone application market in 2010. The mobile phone application market reached 316 million units, accounting for 19.5% of the total.
In spite of this, compared to 2009 shipments of 29.98 million units, the growth rate of LTPS panels is still not as good as the a-si panel, which is mainly limited by capacity. DisplaySearch predicts that the LTPS panel will develop towards the larger smartphone market and the production capacity is expected to increase gradually.
In order to compete with the iPhone 4, mobile phone manufacturers have also begun to upgrade the display resolution of high-end models; DisplaySearch pointed out that prior to this, the most common resolution of LTPS panels was qVGA (240 x 320), with a market share of approximately 42.5%. However, in Q4 2010, it quickly dropped to 17.5%, replaced by WVGA, which has become the mainstream technology for smart phone displays since Q2 2010.
By the fourth quarter of 2010, shipments of WVGA (including LCDs and AMOLEDs) and 480×800 panel shipments reached 29 million units, a 26.1% increase over the same period in 2009, while shipments of 480×864 panels were shipped. The volume also reached 11.8 million, an increase of 10.9% over the same period in 2009.
Leading LTPS panel specifications in 2010 include WVGA (480×800 market share 8.6%, 480×864 12%), NHD (640×360, 15.5% market share) used in Nokia touch smartphones , With DVGA used in the iPhone (640×960, 11.6% of market share).
Due to the popularity of the iPhone, DVGA shipments in the fourth quarter of 2010 accounted for 18.5% of the total LTPS panel shipments, with shipments reaching 15.1 million units. Shipments of hVGA (320x480) panels in the third quarter of 2010 fell 36% from the previous quarter, while shipments in the fourth quarter grew by 105.7%.
DisplaySearch pointed out that the above data reflects that WVGA has become the mainstream of high-end smartphone monitor specifications; but the strong growth of hVGA panel in the fourth quarter of 2010 means that panel makers adopt low-cost specifications to maintain overall shipments in 2010. .
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