Color TV Industry Creates Intelligent Ecosystem

In the face of the busy season of gold nine silver and ten, home appliance companies are also accelerating the layout of the consumer market. Recently, a variety of color TV manufacturers have released flagship products during the year, and the intelligent, Internet, and eco-friendly color TVs have also become new directions for many manufacturers. Industry insiders pointed out that the establishment of an ecosystem that integrates platforms, content, terminals, and applications will become the true competitiveness of TV companies.

Yesterday, Xiaomi TV 2 held a tasting session at the same time in nearly one hundred millet authorized outlets across the country including this city. The reporter learned at the scene that, as a new generation of Internet companies, Xiaomi’s television products are designed with MIUI TV systems in addition to high-definition screens, stand-alone stereos and other traditional TV hardware, integrating intelligence and TV. Users can use TVs to install APPs such as microblogs and stocks, and play high-definition movies or variety shows at any time.

While Internet companies are forging the field of Internet smart TVs, traditional TV manufacturers are also shifting to the Internet. A few days ago, Skyworth released a new generation of 4K ultra-high definition televisions, and built a wealth of smart applications in TV systems. Among them, a variety of games, social software and video resources have made traditional TV terminals more intelligent. At the same time, in terms of international manufacturers, LG's newly released series of TVs, View Yun, in addition to upgrading the basic hardware, also have a built-in webOS smart TV system, which can provide users with a one-stop content recommendation service. Reduce the number of operating steps and make browsing and selecting various functions easier and smoother. In addition, traditional TV manufacturers such as Changhong, TCL, and Hisense have incorporated smart factors such as social networking and online games in their new products.

What is more noteworthy is that since the Internet companies, traditional household appliance manufacturers, and channel distributors have laid out the Internet TV industry one after another, the three major operators have begun to pay close attention to this potential market. After the issuance of 4G licenses, China Mobile released the "home-based" business. Through the entry of the box, it provides users with integrated application services involving family life. China Unicom has created "wisdom-worthy homes" through smart TV terminals. OTT video, application mall, home cloud, high-definition video call and many other applications.

Industry insiders also pointed out that the color TV industry has gradually bid farewell to the traditional "one-stroke deal" development stage. At present, more intruders are trying to build a new ecosystem, including "platform + content + terminal + application" The system mode will become the true competitiveness of Super TV. The hardware of the attractive super TV is definitely sold for money, but after attracting a large number of customers, it mainly compensates for losses through back-end charges and advertising fees. Websites, cloud and video platforms, video, super TV and smart TV operating systems and application markets are powerful systems that will form a super system. Every business can bring a steady stream of income to companies.