On February 23, 2014, the New Year Forum hosted by Gaogong LED, LED Lighting E-Commerce and Supply Chain Integration Summit was held in the Manjiang Red Hall on the third floor of Shangri-La Hotel, Pazhou, Guangzhou. In the morning, LED lighting e-commerce special, Gaogong LED Director Dr. Zhang Xiaofei and O2O research services, such as Pinto, Tongfang Lighting, Bee Network (formerly Guangyi Impression Lighting) and Kasman Lighting, gave a keynote speech on the LED lighting enterprise channel and response strategies in the era of mobile e-commerce.
The O2O integration online and offline operating philosophy has created a good business vision for the company, but its operability has been questioned by many traditional industries, especially in the interest-sharing scheme between the online and offline.
At this summit, Zheng Hongda, an analyst at Guojin Securities Research Institute, brought good news to everyone. He said that with the improvement of electronic payment methods, the two camps of operators and financial institutions began to cooperate with each other in the advantages of users and businesses, and gradually formed a clear plan of interest sharing.
(Zheng Hongda, an analyst at Guojin Securities Research Institute)
He said that the current domestic online and offline consumption ratio is 1 to 9. If the two can be combined, there will be huge market opportunities. He expects O2O to increase market share to trillions in the next five years. Obviously, according to the development of this trend, most traditional industries, including the lighting industry, will benefit greatly.
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