"Poetry and Distance of LED", this is the theme of Philips Lighting OEM channel general manager Yang Lan at the 2016 High-tech LED Annual Conference. This seems to be a topic that is not in line with the industry's rigorous logic, but behind it is pointing to the current dilemma of the LED industry. And the expectations of the future.
General Manager of Philips Lighting OEM Channel
In the future of LED, you may want to look at the poetry of LED and what is far away with a more embarrassing look. In the past two years, we have realized that lighting is not good, LED is not good, then what is the future? This is the opening statement of Yang Lan.
Light, beyond sight
In the past two years, when Mr. Xi made a speech in the New Year, he specifically mentioned that "do not forget the original heart, and always have to." Why do we do lighting, why do we do light? The light itself is really very attractive. From the evolution of technology, many of my colleagues have been lighting for more than ten years. I have also done it for more than ten years. I personally saw that every innovation is Never stop, we started talking about incandescent lamps replaced by energy-saving lamps and fluorescent lamps more than a decade ago.
From my point of view, there is nothing particularly great, we still have to pay attention to the nature of light, why do we have to do lighting.
From my own personal experience, the entire lighting industry began to talk about LEDs fourteen years ago, and everyone is exploring the next generation of light source technology. Today we see large and small projects, whether it is landscape engineering or indoor engineering, LED seems to be a new engineering standard, the opening is LED, but this has also gone through fifteen years.
In turn, I still remember that in 2008, the whole LED was still in its infancy, and even the efficacy of LED bulbs was only a dozen or twenty lumens at that time, which was worse than incandescent lamps. Why am I so impressed? Because I handled a batch of stocks in Philips in 2008, I was very impressed.
Looking at the entire LED until now, the light effect is not a big topic to talk about. Two or three years ago, 80 lumens / watt, 100 lumens, 120 lumens, now 140 lumens / watt, the entire industry is not as extreme as the previous pursuit of light efficiency. Just like the IT industry, early talk about 586, now I have not listened to these words, we only care about LED technology in lighting applications, functional, decorative, quality can not do well? This is the current LED lighting Overall trend.
Lighting challenges and opportunities in the new century
First, the rigid demand.
Looking globally, by 2050, the population base will increase, per capita income will increase, and world peace remains the biggest theme. What does it mean for people who illuminate? The more people there are, the more light they need; what does it mean for China to do lighting? It means that the entire export market will continue to grow.
Per capita income continues to rise. When I was young, Shanghai lived in a room, and the family of four was squeezed into one or two rooms. Now 60 square meters per person is more comfortable, the larger the area, the lighting is definitely a new demand.
Second, energy saving needs.
Government support, LED lighting accounts for 11-13% of energy consumption, LED lighting can indeed bring more energy-saving and emission reduction effects.
Before, I went to a friend's house. There was a big crystal lamp in the door. I used 82 candle bulbs. If I used a 25-watt incandescent lamp, it would be equivalent to a heater. But now I have used LED candle bulbs, which basically become 1/10. LEDs will definitely continue to be widely accepted.
Five years ago, when Philips was pushing for energy-saving renovation, some projects were very good. The most used in hotel lighting was the halogen lamp. Just count it for three months and six months to recover the cost.
Road lighting, mainly two points: 1, LED road lighting development space is very large; 2, LED lighting energy saving is more sustainable, now compared with three or five years ago, no one has doubts about LED road lighting products themselves, this aspect still has opportunity.
Third, the need for smart interconnection.
Every time I talked to colleagues in the lighting industry about this topic, many of them said that it was too early. The sun was snowy and had nothing to do with the present.
I express serious disagreement on this point. To give a few examples, I would like to explain the relevance of the Internet of Things to the whole society. Five or six years ago, there were very few people using Weibo in our living environment. We didn’t use WeChat three or four years ago. Today, we saw many people’s Alipay annual bills in the WeChat circle of friends. This is an unstoppable one. trend.
Two years ago, he participated in the forum of semiconductor companies. Now it is the largest semiconductor company in communication. It shares a data: By 2020, there will be more than 5 billion nodes in the global Internet of Things.
Then, the improvement of the hardware conditions behind it will make the Internet of Things develop very fast within three years. Two years ago, how many people used mobile phones in our 4G? Many people have not used 4G two years ago. But today is 2017. After 5 years, 5G will be commercialized. If the entire network speed is raised, you don't want to use the Internet of Things with the Internet of Things.
Just like five years ago, I also felt that I didn't want to use WeChat, but now, are there any people who don't use WeChat? The development of the times, if you don't use it, you will completely lose contact with this society.
So I said that the demand for smart internet is definitely not to say that "my lights don't need smart interconnection." By that time, the whole ecology was under the ecology of the Internet of Things. If you don't want to use it, it means that it is out of touch with the whole society.
LED intelligent connected lighting in the future Internet of Things era
The first layer is the product.
The entire Internet of Things will develop in the future, and the entire lighting ecosystem will be the most basic. The products are the most basic as the rice that is usually eaten. The products are all LED light sources, drivers, smart drives. Yeah, the lamps are good, anyway, it is a pile of solid things, these are products. In the computer industry, this is a PC, but they are not connected to the Internet.
The second layer is the system.
Regardless of the field, outdoor public lighting, office industrial lighting, hotel lighting, home lighting, and ultimately, there will be a networking need, there will be a system concept. A few years ago, the computer industry developed to have a concept called system integrator. We believe that the lighting industry will also create a new industry format, in addition to a bunch of people selling products, there are some people who are system service providers, they know which products can be connected together, he knows how to adjust.
The third layer is the service.
The highest stage is service. The service does not necessarily refer to the service of the product life cycle. It can be analogized in the IT industry. Even if you upgrade with a mobile phone, you should understand it as an upgrade service. The future system must have The software platform is supported as a background. If the system service provider builds the entire lighting system, you only complete the first step. The second step is more important how to make it an eternal improvement service. This conceptual s things.
Rich and innovative ecological environment
How does Philips see it? We know that the world needs its own alliance and we have some innovative products. Philips LED smart connected lighting system innovation based on HUE, ZigBee system, LED indoor positioning system, PoE, LED integration, Interactive, ActiveSite, Lighting Show, City Touch.
Apple stores around the world use Philips-lit ceilings, glowing carpets, which can be used to make different combinations of texts that lead you to different places to go. The lighting interactive experience allows you to manipulate the Tetris game directly on the iPad. Simulate dynamic lighting in a hospital ward, giving the patient an environment that helps with recovery. The Rio Olympics used our sports lighting system.
LED poetry and distance, to show you these scenes, our belief is that it must be done from the point of each lamp, starting from the drive. The drive puts so many complicated structures, simplifies it, integrates the sensors together, and the drive has a better application.
For drive applications, we have started pushing the SR Sensor Ready drive. We have already installed a software company to realize the interoperability between lamps and lamps, so that solution providers can monitor the energy consumption range of an application scenario anytime and anywhere. We believe that only such applications will give real solutions and distance to solution providers and end users.
After the speech, Dr. Zhang Xiaofei gave his own summary: when it comes to poetry and distance, poetry is for those who understand the light; to go to the distance, this is the person we make lighting, just like the artist does not need to make a pen. No need to make dyes, but he can understand dyes, so he can draw beautiful pictures.
From the perspective of poetry, our future home, the romance of light will bring us a lot of changes. What we enjoy now in all the families is just lighting, illuminating, and there is no real enjoyment of light.
I have been to some of the wealthier families in the United States. Once I entered, I walked in from the front door. This layout cost a lot of money, and intelligence is only part of it to achieve romantic goals.
Therefore, most of them are factories that make lamps. If you have artistic temperament, you can make more transformations in that area.
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