Tencent Announces Official Opening of QQ-AR Open Platform

At the Tencent Global Partner Conference 2017, Tencent announced that the QQ-AR open platform will be open for free on November 9. QQ-AR software can provide many functions such as identification, tracking, display, jump, auxiliary tools and so on.

The recognition ability possessed by QQ-AR allows the user to realize AR creativity. It only needs one picture and one video.

Ten-Yao’s social networking business group’s general manager of the product, Tong Yecheng, stated at the conference that QQ had 622 million huge active users in terms of the number of users.

In terms of experience, QQAR has the advantage of zero threshold, no additional download applications, and stable and mature technology.

In terms of content, QQ-AR has already conducted brand, content and user connection cooperation with Pepsi and Elle. It will provide high quality services such as film and television, animation and shopping.

Yan Yecheng stated that many technology giants such as Google Lens, ARKit, Facebook and Microsoft HoloLens have all deployed AR fields. It is expected that the AR market will reach 120 billion US dollars in 2020. In the future, Tencent will invest more in the field of AR and bring better experience to users.

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